Imagery for an academic symposium discussing legal issues involving the U.S. Endangered Species Act. Many iterations were created featuring North American animals which are protected by the law; the final identity was chosen because protected plant life is featured as well. Final identity implementation:

Process: Event Branding 2

Event titled "Endangered Species Act at 40," discussing the past and future of this landmark legislation.

Role
Art Director, Graphic Designer
For
University of California, Davis
Date
2013